10 Apr 2025

From Resistance to Results

Episode summary:

How do you overcome resistance to change in an industry built on tradition and tight timelines? In this episode of Deconstructing Digital, we're joined by Alex Winchester, Strategic Improvement Director at M Group, to unpack exactly that. From demystifying digital transformation to building trust across supply chains, Alex shares how long-term thinking, clear communication, and a people-first mindset can turn digital friction into real progress.

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Guests:
INMA_Alex Winchester October 19 small
Alex Winchester
Strategic Improvement Director, Milestone Infrastructure

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What’s really holding back digital transformation in construction - technology, or people?

Alex Winchester joins us to dive into the human side of digital change. Drawing from his work at M Group, Alex shares how long-term thinking, clear communication, and building trust across the supply chain are key to turning resistance into results.

Topics covered: 

  • Solving inefficiencies in isolation – why tech alone won’t fix broken processes

  • The power of long-term planning – because short-term thinking leads to short-term results

  • Building trust across the supply chain – collaboration is the real engine of transformation

  • Overcoming on-site resistance – engage, empower, and build new habits 

  • Connecting design to maintenance – create a seamless digital thread that lasts

This episode really gets to the heart of what actually works when trying to embed digital tools and shift mindsets across projects and teams.  

Alex provides a candid and practical look at the realities of driving transformation - from early resistance to long-term results. If you're leading change, rolling out new systems, or looking to learn from others on a similar journey, this episode will equip you with the insights you need to drive meaningful change and make digital transformation actually stick.

Note: Since the recording of this episode, Milestone Infrastructure is now known as M Group.

 

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